One Brand Makeup Review: Karadium

K-Beauty is rapidly growing and patronized here in the Philippines that several online stores are popping left and right (and we Koreanophiles are very thankful for that)!

YEF Philippines launched their online store on January 6 and they sent us one of the Korean brands they cater, Karadium for us to try.

I have little idea about the Korean brand Karadium unlike the usual ones Etude House, Laneige etc. I just knew the brand because of their collaboration with Pucca which is one of my fave characters (after Hello Kitty) and also because of Korean Youtuber JoanKeem who raved about their eyeliner.

YEF Philippines sent us their Cushion Foundation, Mascara, Eyeliner, Lip Tint Stick, Song Joong Ki Forencos Mask and LOTS of freebies (with Korean candies that are ❤). To tell you honestly, I didn’t have high expectations on their products because they’re not a raved brand on the internet aside from the eyeliner but girl, some products blew me away.


Karadium Real Cushion Foundation

Like one’s skin, It blends in naturally into skin, giving a fresh cover and shine. Cushion type foundation creating a smooth and transparent complexion. Low viscosity formulation enables it to be applied drop by drop smoothly, giving a natural shining effect. 

Packaging: Twist to open container for the cushion + 1 free puff

Shade: No. 23 Natural Beige

Skin Type: Dry


This Karadium product blew me away like OMG girl why are people sleeping on this cushion? Lol. It’s the dewy? version of the Etude House Double Lasting Foundation, in my opinion. The Etude House one has a semi matte finish but this one will give you that natural Korean dewy skin. It fits well with my skin color. It also gives full coverage. Easy to blend and the puff is also decent. I believe this cushion is best for dry skin people like me because it’s very moisturizing. The only downside to this product is that it transfer a bit when you touch it so better set it with powder.


You can get the Karadium Real Cushion Foundation here.

Karadium Lip Tint Stick

Mixing multi stick allows you to use 6 different functions (lip gloss/tint/lipstick/eye shadow/ball touch/lip balm) at once. 

Packaging: Twist Up Crayon

Shade: #03 Apple Green

karadium lip tint stick karadium lip tint stick


Another product that I love from Karadium! This product was actually not mentioned to me by YEF, so I was just surprised that they included it in the loot.

It’s looong lasting, moisturizing, natural looking, and super inlove with the color (it somewhat gives off the Jun Ji Hyun – Legend of the Blue Sea signature pink color)! I never leave the house without this product. If you know about magic lipsticks, this is the moisturizing better version. And it’s also cheap!

You can get the Karadium Lip Tint Stick here.



Karadium Movie Star One Stroke Pen Eyeliner

One stroke~ one shot eyeliner that can draw with a desired thickness and clear line, ink is directly discharged through elastic brush. When you draw a thin line, hold the brush and to fill the wide side, slant it down lightly and draw. It will give a clear line presentation no matter how the eyeliner is positioned. 

Packaging: Similar to Sharpie

Shade: Black


I expected a lot about this product because it’s highly praised by Joankeem and I know why now. Joankeem hass monolids and with this product, she can easily create he signature cat eyeliner look. But in my case, I like the thin eyeliner one so it’s a bit hard to do that with this product. It has thick brush so the thick eyeliner can easily be done. It doesn’t smudge and stays all day. I recommend this to monolid people or those who are into cat  eye look.

You can get the Karadium Movie Star One Stroke pen Eyeliner here.

Karadium On The Top Fiber Mascara

The high-refractive index phytogenic oils gives a glossy(luster) definition to the lashes and the dual-coating with strong ‘stay-in-place” effect gives a long-lasting fullness and volume to the lashes. 

Packaging: Thick black container

Shade: Black


Not a fan of this product. Yes it volumizes my lashes but it doesn’t hold the curl. Also, there’s lots of product whenever I took out the wand.

You can get the Karadium On The Top Fiber Mascara here.

OVERALL: I’m sorry Karadium for my low expectations on you. I’m really amazed by most of the products specially the cushion and tint. I’ve been using it almost everyday specially this season where my skin is super dry (it’s a bit cold in our province) and have been busy with lots of holiday stuff that I didn’t have much time to take care of my skin. With the cushion, people around me still think that my skin is Korean dewy/healthy looking because of the foundation. Thank you so much for maintaining my Koreanophile look lol. I’m super looking forward to try other promising products from Karadium specially the Pucca line!

And as YEF Philippines launched their website, they have great discounts for all of us:

1. Big Discounts! Up to 60% off on selected items.

2. PHP150 Shopping Credits to the first 1000 registrants (Terms and Conditions apply).

3. Flat rate Shipping Fee of PHP50 until January 31st, 2017.

4. Free BB Cream with orders P700 and up (until supplies last).

5. Free Mask Sheet with all orders (until supplies last).

6. On going Facebook Giveaway (Prize is PHP10,000 worth of products).


Get the latest updates here:

WEBSITE: http://ph.yef.co.kr

FACEBOOK: facebook.com/yefphilippines

INSTAGRAM: @YefPhilippines

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